Meat and the consumer

Meat is a food commodity sold by retailers to consumers. Most consumers have particular likes and dislikes. Retailers offer consumers a range of products to choose from. This session is about the different factors that consumers need to take into consideration.

Meat and the consumer

A consumer is the user or buyer of a service or product. A retailer is the person or organisation who sells goods to the public from premises such as shops and supermarkets. Meat is a food commodity sold by retailers to consumers.

Most consumers have particular likes and dislikes. Retailers offer consumers a range of products to choose from. Consumers therefore have to make decisions and choices such as:

  • What they want to buy and why
  • Which product will best meet their needs

This module is about the different factors that consumers need to take into consideration. 

Key messages

  • A consumer is the user of buyer of a service or product. A retailers is a person or organisation who sells goods to the public from a premises.
  • A range of considerations affect consumers choice of meat and the cut of meat.
  • Market research companies provide information on factors influencing consumer product choice and trends in purchasing.
  • Meat is available to purchase from butchers and supermarkets. Different opportunities and constraints apply to each retailer.
  • Food labelling provides consumers with essential product information. There are legal requirements for labelling on food products.

Classroom activities

  • Ask students to conduct their own market research by completing the worksheet Survey of meat purchased. Students could create graphs using the information collected. Students could repeat the survey during a different season of the year to determine any seasonal differences.
  • Challenge students to design consumer-friendly packaging for a meat dish they will be making. Ask the students to ensure they have included the legally required labelling information.
  • Invite a local butcher as a guest speaker to explain more about his job and the support he provides consumers.
11 - 14 YR
Survey of meat purchased

A worksheet to survey the types of meat purchased.

docx
11 - 14 YR
Investigating a food label

A worksheet about food labels.

docx
11 - 14 YR
Meat and the consumer

A worksheet about meat and consumers.

docx
11 - 14 YR
Consumer choice

A presentation about consumer choice.

pptx
multi-yr
Applying nutrition principles poster

A poster looking at applying nutrition principles.

pdf
multi-yr
Red meat - factors affecting food choice poster

A poster looking at the factors that affect food choice.

pdf
multi-yr
Using your senses poster

A poster looking at the five senses.

pdf
multi-yr
Red meat cuts and preparation poster

A poster looking at cuts of red meat and how to prepare them.

pdf
multi-yr
Economy gastronomy poster

A poster looking at ways to save money when cooking.

pdf
multi-yr
Food provenance poster

A poster looking which areas of the UK different dishes come from.

pdf
multi-yr
Food presentation and styling poster

A poster looking at food presentation and styling.

pdf
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